Profile
With a deep belief that storytelling is at the heart of design, I’ve spent over 15 years creating impactful, award-winning visual solutions that resonate across audiences and platforms. From higher education and hospitality to the not-for-profit sector, I collaborate closely with clients to shape meaningful narratives, translating complex ideas into elegant, thoughtful design across print, digital, and brand experiences.
As a Certified member of the Association of Registered Graphic Designers (RGD), I’m deeply committed to the craft of design and the responsibility that comes with visual communication. My work has been recognized by the Society of Publication Designers (SPD) Awards, RGD In-House Design Awards, SoGood Awards, and the National Magazine Awards.
Approach
At the core of my approach is a commitment to centring humanity in the design process and creating pieces that feel personal, tactile, and genuinely connected to the people they’re made for. My background in fine arts informs how I think, make, and refine—sometimes finding its way into the work through textures, illustration, or handcrafted elements. I’m hands-on and detail-oriented, but always guided by the bigger picture: clarity, strategy, and emotional connection.
Being fully bilingual, I have extensive experience designing for English and French audiences. I understand the nuances and sensitivities of bilingual content, and I strive to create visual solutions that respect and balance both languages, giving them equal weight and integrity.
I believe the best design is the result of close listening, smart thinking, and strong collaboration—and I bring that energy to every project, from first conversation to final deliverable.
Type of Work
Brand Development
Visual identity, logo systems, brand guidelines, positioning, and rollout
Editorial & Publication Design
Magazines, publications, and reports, with a strong focus on narrative structure and reader experience
Digital Design & Content Creation
Web and interactive assets, social media campaigns, and digital marketing emails
Multimedia & marketing
Cross-platform storytelling that blends strategy, design, and visual cohesion
Illustration & Custom Artwork
Hand-drawn elements and textures that bring warmth and individuality to the work